We have devised the 'Hold Factor Guide' as so many of the other manufacturers use their own unique ratings. This then becomes very confusing for anybody looking across ranges to compare products.

Our 'Hold Factor Guide' solves this problem by assigning our own unique rating to each product. This table shows a rough comparison between our guide and that of other manufacturers.

Adds Texture

Soft Hold
1-5
Hair you can really get your fingers through

Very Weak Hold

Weak Hold

Regular Hold
6-16
Products that support without stiffness

Relaxed Hold

Medium Hold

Medium Hold

Firm Hold

Firm Hold
17-26
Products that supply a firm finish. There is no need to apply more products on top of these.

Strong Hold

Extra Strong Hold

Extreme Hold